Things are just things - small tokens that mark our lifetime and become reference points for memories and experiences. But sometimes - a thing can become more significant to us. Once in a while there are a few things in life are Worth Holding Onto. READ MORE...
This year, our third-annual Holiday Gift Guide focused on one theme: Courageous Humans, Courageous Products and Brands. We wanted to feature brands and products that embody the same adventurous-spirit we work hard to represent, whether that be a brand’s founding purpose, an experience provided by a product, or even the ingredients used to create a product. After rounds of deliberation and endearing research, we selected twelve products...READ MORE
In a season where we slow down to celebrate a bounty of harvests with hayrides and pumpkins, it often takes leaving Portland’s boundaries to immerse yourself in the agricultural industry that creates the vibrant food scene in Portland. Nestled among the scenic farmlands of the Willamette Valley, Goschie Farms provided a rich backdrop for our Fall Table for Ten event. This hop farm, which has provided hops for some of Portland’s oldest breweries, has a heritage of harvesting hops for the last 130 years. The old rustic barn, decorated with drying hops, helped inspire our theme of “breaking boundaries”. [READ MORE]
There’s a moment in every hero’s journey that you know is coming. Two armies meet on a field of battle. One, a ragtag bunch and the other, an overwhelming force ready to crush the rebellion. This could be Star Wars, this could be Braveheart and this could be you.
Each scenario is slightly different but strikingly similar. It’s a singular moment that creates the turning of the tide. And everyone knows it.
The world’s most established brands face a grave challenge. They are being toppled faster and with more ferocity than in decades before... READ MORE
In a digitally dominated age, you’ve got to truly go back to your roots to find yourself — in this case quite literally. This past weekend, 500 social tastemakers including artists, designers, entrepreneurs, and brand marketers descended on Camp Navarro seeking respite from the world and a unique opportunity to blend culture, brands, and experience in a potent cocktail mixed among the towering Redwoods of Northern California. READ MORE...
On August 1st, 2017, with the help of Manifesto visionaries and treat-enthusiasts, UW-Madison began their two-month journey scooping and serving free Babcock ice cream to WI citizens at local county events in a renovated, 1957 vehicle. With a tour schedule consisting of farmer’s markets, outdoor concerts, and student send-offs all across the state, the University aimed to extend its gratitude to every corner of Wisconsin. Because what’s more essential on a hot summer’s day than a cold scoop of ice cream from a restored, vintage ice cream truck? READ MORE...
The brands who lead with heart are famous for it - they’ve literally become legendary for it. Whether that love is for their consumers, their craft, or their mission, these brands are striving for perfect internal and external alignment of what they stand for and consumers should give a damn. We’ve found that there are some common characteristics that link these companies and those that have made them Legendary for Love.
How'd they do it? Read on to find out...
Sometimes the best stories come in the most unusual forms. And sometimes they come in 100 different pieces.
It started innocently enough. With a simple question we get often: My brand needs a manifesto, but how do I write one? While we've formed some basic rules to help guide their creation in our workshops, we thought it might be fun to take a different approach in advance of our 2017 Design Week Portland Open House.
A series of insightful questions to use in branding … and dating.
Because it’s not just about looking good. It’s also about being interesting.